Just Gold
Pride in Business is funded and published by Just Gold through its impact program. The Aurum Foundation is the research review partner and provides expert review and intersectional analysis. This page sets out who Just Gold is, how the work is funded and the role of the Aurum Foundation.
About Just Gold
Just Gold is Australia’s first certified social enterprise management consultancy and creative agency. We are Autistic and LGBTIQA+ owned and led, with offices in Melbourne, Sydney and Brisbane, and work nationally with government, peak bodies and major organisations across strategy, communications, disability inclusion, social procurement and creative production.
Pride in Business is part of Just Gold’s impact program. Just Gold funds and publishes the work, and no organisation can pay for favourable coverage, for inclusion in the research or for a finding to be removed. Just Gold remains accountable for what it publishes.
The impact program
Just Gold has been a certified social enterprise with Social Traders since 2019, and 50 per cent of its enterprise surplus goes back into public impact initiatives. Every engagement creates paid work for skilled professionals who are routinely shut out of traditional industries, including LGBTIQA+ and disabled people.

The impact program backs the Aurum Foundation, Autistic Pride Day and pro bono work for organisations doing good. Pride in Business is the program’s initiative on the economic life of LGBTIQA+ people, businesses and communities. Its stories and research are free to read, and its shop, Merch with Pride, will help fund the work.
Where this work comes from
Pride in Business draws on seven years of LGBTIQA+ work at Just Gold, including the 2019 Just Gold Pride Program, the Victorian LGBTIQ+ Multicultural and Faith Project, Think Pride and research for Sydney Gay and Lesbian Mardi Gras. That work repeatedly identified a gap in evidence about the economic lives of LGBTIQA+ people. The full record is set out on the page on Just Gold’s LGBTIQA+ impact.
The Aurum Foundation
The Aurum Foundation is a registered charity, separate from Just Gold. It supports equity work that commercial models do not fund, investing in long term equity and systems change across gender, disability, neurodivergence, culture, sexuality and youth. It is registered with the ACNC and funded through partnerships. Visit aurum.org.au.
What Aurum will do on this project
The Aurum Foundation is the research review partner and provides expert review and intersectional analysis. Once the research begins, its role will be to examine the research design and interpretation, including how experiences may differ across cultural background, disability, gender, age and location.
Each research publication will identify the review undertaken and who was responsible for it. The review credit will appear only on work that has completed that review.
Conflicts of interest
Just Gold works with government, business and community organisations, including organisations discussed by this publication. Relevant current or recent relationships are disclosed alongside the work concerned, as are material relationships involving an author or reviewer.
Participation in research creates no obligation to purchase services from Just Gold. Findings and coverage are not negotiated as part of a commercial engagement. Read our editorial and research principles.
The LGBTIQA+ Advisory Board
We have just opened expressions of interest for the LGBTIQA+ Advisory Board. Once appointed, it will co design The State of LGBTQ+ Business in Australia. The board is advisory only: members are not directors and do not make decisions for the company. Read the position description.
Stay in touch with Just Gold
Just Gold Insights brings new articles, research and open opportunities from across Just Gold, sent when we publish. Subscribe to Just Gold Insights or visit justgold.net.
